Showing posts from September, 2019

5 Techniques to Improve Your Video Editing Projects

Video editing can be difficult to get just right, but there are a wealth of tips and tricks to follow that help make the process much easier. Many of these techniques are quite simple in theory, but take some time to master. Implementing the following changes, therefore, will end up making a world of difference in the long run. Storyboarding Like a Pro One of the first things that any video editor should keep in mind is the idea of storyboarding. Storyboarding helps maintain proper focus by clearly identifying any highlights or main themes ahead of time. Getting everything down on paper, whether it’s a proper template or rough sketch, helps make every step easier. Learning Your Shortcuts Another area that requires attention is the shortcut keys built into your editing software. Again, this isn’t so much a technique as it is something that should be kept in mind at all times. Using your shortcuts effectively will allow you to be much more productive and makes your life much

Subtitling For Video Media Localization

If you’re interested in reaching out to a worldwide audience with regard to your videos, media localization is absolutely your best bet. Adding subtitles is an important step in this process and there are all sorts of tricks to make your subtitles stand out without distracting your viewers from the main content. There are a few points to keep in mind when you go about including subtitles and we’re going to break them all down for you so you can start subtitling your videos like a pro.  Transcription First and foremost, you’re going to want to fully transcribe your entire video from start to finish. This includes using dashes to differentiate between more than one onscreen speaker or leading a person’s name if they are speaking off-screen. If your subtitles don’t make these distinctions, following along at home can become difficult. When you have a complete transcript to work with, making these adjustments is much easier in the long run.  Translation Translating your original tr

What Is Disaster Recovery And Why Does Your Business Need It?

Let’s be honest - problems happen. Some, unfortunately, can be much worse than others. The good news is that there doesn’t have to be any lasting damage, regardless of the severity. Utilizing the advantages of continuity management and disaster recovery is vitally important to your business. Knowing how they both apply to you is the first step toward being able to properly insulate your data and infrastructure when it comes to unforeseen disasters, both natural and human-driven. Your Data Is Important It goes without saying that you need access to your data in order to keep your day-to-day operations running smoothly. Without it, you’re going to get into hot water fast. Fortunately, disaster recovery systems can completely put your mind at ease. If anything does go wrong it means that all of your systems and data are recoverable with minimal downtime. Implementing The Right Systems If you handle important or sensitive data, a safety net is necessary. Before you start, take

Are Hackers After Your Electronic Health Records?

Are Hackers After Your Electronic Health Records? With everything stored electronically, the threat of hackers will always be real, especially when it comes to your patients’ health records. While security measures are constantly being implemented and updated, the fact still remains that your electronic health records (EHRs) are at risk of theft, manipulation, or both, unless you take steps to ensure your patients’ privacy. Fortunately, this task is not difficult as long as you take a few necessary precautions and implement these steps with regard to the way your business handles its electronic data. Encrypt, encrypt, encrypt Encrypting your data is the most important step you can take towards ensuring complete security against a hack. Encryption uses an algorithm to convert information into a code, only cracked with a special ‘key’. Advancements in technology have given us access to powerful encryption, allowing us to create near-unbreakable codes. Encryption, like any se

How New Technologies are Merging with the Cloud

New Technologies and the Cloud When most people think of the Cloud, their minds go straight to storage backup and Big Data. This is no surprise, considering it's what most individuals use the cloud for. While these are two fundamental areas in which Cloud Computing is helping to shape the way we interact with each other, both in the way we conduct business and go about our day to day lives, there are many more ways in which the cloud extends far past data storage and analytics. With new technologies being developed with ever-increasing frequency, the way we use the cloud is constantly adapting to a rapidly-expanding, worldwide marketplace and user base. While you already know the basics, there are a few up-and-coming technologies that will find their place in the cloud, while helping to ensure your everyday interactions work better for you. From VR to telemetrics and telematics, we aim to show you just how the cloud can be put to use for you. IT Process Automation & M

Get over 10,000 viewers NOW

Just about everyone you know is on Facebook, right down to their great-grandkids. And we all know that when you’re on Facebook, you’re on it just about every, single day. If you’re not on Facebook yet, maybe hesitant to sign up or not sure how the platform can benefit you, let me assure you that it is one of your most important tools available and can easily help you to instantly reach out to over 10,000 new customers. When Facebook first launched, it almost immediately became a hit. Putting aside the fact that it only really had to compete with MySpace back then, which wasn’t as simple to use and often led to gaudy pages, this was an incredible feat. Up until that point if anyone wanted to engage with their circles, they had to use a number of different platforms that didn’t really speak to each other because everyone had their own preference and no platform was used universally. Facebook made those issues a thing of the past with its simple, no-nonsense sign up, layout, and upkeep. F

Why You NEED to be Posting Content

Content is the cornerstone of your web presence. There are a lot of moving pieces that go into preparing quality and effective content, especially when it comes to making it easy to re-purpose. You absolutely need to provide valuable and unique information in order to keep your users engaged and coming back for more. Your number one goal when producing anything that you plan on posting online is absolute quality. Relevant keywords and tags will, with effective research, help you make the most of everything you present to the world. Cornerstone Pieces Having a few strong pieces of content is an absolute must. These are widely known as cornerstone pieces that cut right to the crux of your message. These pieces, whatever medium they may be, should make you stand out and outline all the important aspects of your brand or business. Maintaining the proper tone and image are crucial when it comes to these all-important pieces. A lot of people opt to keep much of their cornerstone co

How to Set Up an Ecommerce Store From Scratch: A Step-by-Step Guide

So you want to build an Ecommerce store from scratch, but don’t quite know where to begin? An online store may sound like a big endeavour, but when you break it down the process isn’t all that complicated. I’m going to guide you through the steps involved and get you up and running in no time. Choose Your Product(s) Deciding on your products is an obvious first step. This can include products that you make yourself or ones that you source from other suppliers. Choosing products that you are familiar helps make this process much easier. Source Your Products Some Ecommerce stores take advantage of a dropshipping-style approach and don’t make their own products. If this is the case, you will need to source manufacturers in order to find the right one. Properly vetting your suppliers is important, as is getting in touch to chat about what each manufacturer has to offer. A web host is a platform that allows you to purchase and manage your domain name. Hosting platforms are the online

The Future of B2C Marketing: Real-Time Cloud Communication

Leveraging cloud communications channels, is all about improving your customer experience in order to boost sales and drive growth. It is an often-overlooked service, yet is immensely important. Engaging customers is always a challenge, with so many unique traits among your customer base. To keep ahead of your competitors, you need to encourage more connections through enhanced social interactions, along with video interaction and text solutions. When it comes to B2C marketing, utilizing automated messaging solutions (e.g. SMS for payment reminders, delivery statuses and more), is becoming more of a necessity than a luxury. Being able to effectively target and properly engage your audience has always been a hurdle towards reaching your full marketing potential. Therefore, providing a more complete customer experience is an important first step. End-to-end cloud communications such as SMS, Chat Apps integration, Video Interaction and Voice solutions can simplify this process, offering a